Cash discounting program from North American Bancard? Don’t let the last tip discourage you; there are many other businesses out there that are perfect candidates for the program. Make a list, approach them and tell them how you can take down their credit card payment processing fee to zero dollars, they’ll be hooked from the start. Selling a cash discount program is challenging for those who don’t know how to approach businesses; however, with the selling process mentioned above, you should do just fine. But what they don’t know is that the full price is actually the original price of product + processing fee. So, in the end, the merchant just deducts the fee from the original price and use it to pay for the credit card processing.
Special Considerations: Banking and Credit Card Surcharges: One surcharge experienced by many consumers is the automated teller machine (ATM) fee associated with using a network’s ATM. The ATM surcharge is most often levied by the bank or other institution who owns and operates the machine. An ATM fee is shown as a set dollar amount per transaction. Most ATM providers waive fees for customers of the sponsoring ATM. Some businesses have added surcharges to compensate for the costs associated with accepting credit cards. Another name for these fees is a checkout fee. This additional fee may be a specific dollar amount or may be a percentage of the total price of the goods or services purchased.
Understand your customer’s motivations and tailor your product’s value to their specific needs. This means you can’t use the same generic pitch for every customer. What’s the best way to do this? Research your customers, distribute surveys, and gather feedback from current customers, as well as potential customers as you build a relationship with them. Why should customers care? If they have a problem, you should present your product as a solution to that problem.
Also, it is not permitted in several areas. So, if you are from one of the areas such as New York, Maine, Kansas, Oklahoma, Florida, California, Texas, etc, you won’t be charged a surcharge. In the same way, the vendors can’t add the surcharge. Let’s say a customer has to pay 100 bucks for an item. The credit card association will charge 2 bucks fees from them. So, the merchant will add 2 bucks as a surcharge, the customer will have to pay 102 bucks. In this way, the merchant can recover the money. Read even more information at Best Cash Discount Program.
Lead with value: When reaching out to your network and potential buyers, don’t lead with a capabilities pitch. Instead, lead with an offer of something valuable. Offer to evaluate their current portfolio and make suggestions. Offer to share research you or your company recently conducted. Offer to share best practices in asset allocation you’ve discovered from your work with others in similar situations. Whatever your offer, make sure it adds value to the buyer in the initial meeting itself. Do this and you’ll generate far more conversations.