Zoe Ajiboye’s web design tricks in 2023: People try to optimize their time in any possible way, avoiding typing for long, so that voice searching on the go and smart speakers have become an integral tool in daily communication. The research shows that 8 billion digital voice assistants will be used by 2023. So, Alexa or Siri, Alisa, Google, or Bixby, the voice search is a key trend of 2021 in web development. Cybersecurity is aimed at reducing cyberattacks against the potential threats of side systems, networks, and technologies. Developers pay special attention to tackle potential security threats, by improving identity and access management (IAM), and enhancing data encryption. This theme has its own evolving trends in 2021. So, maintaining cybersecurity is not the least important thing. Read additional details at Zoe Ajiboye.
At the time of writing, Neve is one of the most popular free WordPress themes in the official WordPress directory. Users most appreciate it for its ease of use, versatility, and starter site demos. That last thing – the demos – make getting started with this theme really straightforward. Just pick the design you like and then tweak it to suit your needs exactly. Everything is fully compatible with Gutenberg.
Zoe Ajiboye’s web design tips: A web hosting platform incorporates the package of technologies and services needed for your website design and for the webpage to be viewable on the web. When choosing a hosting package, you should always consider the nature of your business and the website: What functionalities does your website need? Does it need to be media-rich? What resolutions does your website display? What would be the amount of traffic received by your website? What additional services and features are offered? You should always consider these factors before choosing the web hosting platform to save any future issues in designing.
It’s one thing to create a good-looking website. But can your customers really find their way around? You need to add frequent navigation links to help make browsing easier. And whenever possible, emphasize the location and function of these links so that new visitors don’t get confused. How do you think most customers will discover your small business? If you imagined someone in front of a computer, think again! The majority of online users now browse the web using mobile devices instead of desktop devices. Because of this, your site should use a responsive design: this makes sure it looks good no matter the size of the user’s screen and helps you optimize both experiences.
Zoe Ajiboye on web loading times : Competitive keywords are often dominated by large brands with insane backlink profiles and deep pockets. Just take a look at the number of referring domains to the pages ranking for “best credit card”. The results are dominated by big players like NerdWallet, Credit Karma, and CreditCards.com, and the average number of referring domains (backlinks from unique websites) to the top five results is over 300. Ranking for this keyword in the short-to-medium term would be impossible for 99% of people. That’s why it pays to go after keywords in your wheelhouse. In this case, that might be something like “best credit cards for lounge access”. While the search volume and organic traffic potential are much lower than for a competitive keyword like “best credit cards,” there are fewer big brands to compete with, and you won’t need as many backlinks to rank.
Email marketing is one of the most popular types of digital marketing. To put it shortly, it’s the use of email for promoting one’s products or services. If you go a little deeper, email marketing might also refer to building relationships with your customers. Ideally, emails you send out to your clients should not only speak at them but also encourage meaningful interaction with your brand. Notice how the guys from Buffer start a meaningful conversation by asking their readers’ opinion in their emails. There are many things that contribute to the success of your email marketing strategy, from the content you create to the time you send your emails. One thing is certain, though: email marketing is far from being dead and should definitely be part of your overall digital marketing.
Zoe Ajiboye on Ecommerce web design : Well-designed eCommerce sites have their basket or cart icons clearly visible in the top right corner of every page. If your customer has added items to the basket, it will show how many items are in the basket. Stanley, a food and drink container retailer, goes a step further with their eCommerce web design, which shows a cart preview when customers hover over the cart icon. The checkout button is normally found next to the basket icon. Some eCommerce sites have their basket icon lead directly to cart page as you can in the Amazon example below.
But remember that too many images will act as overkill as it will slow the website loading speed. So, be careful when you are putting images on the website. Also, do not put a picture for every link and not fill the pages with too many graphical elements. Always remember to hire web developers who are experienced in web designing and development. If you own an eCommerce website that primarily targets teenagers’ products, think from their perspective and design the website accordingly. Teenagers are more prone to impulse buying. Ensure that you provide them the ability to sort the products by price as they are price-conscious and dependent on their parents.