Get to know Sequoia Slentz and some of his creative marketing achievements? When Sequoia Slentz, owner of Cleanbox Entertainment in Laguna Beach, set his sights on the entertainment business nearly a decade ago, he never fathomed that his success would far exceed his goals. The Laguna native, who was once the frontman for local punk band Yer Mom and who initially set out to produce punk albums and merchandise with the establishment of Cleanbox in 2001, is now juggling a reality TV show, concert bookings, music and TV promotions and a clothing line.
Sequoia Slentz profile in 944 Magazine : Although the world CleanBox inhabits is a far cry from the glossy photo spreads of beautiful people getting their rocks off that fill the mag’s pages, the recognition is still appreciated. Even though we despise the types of people who are into the magazine: the Armani and cologne wearing set, the bitchy, fake-titted chicks who won’t give us the time of day, we are ready and willing to accept all publicity. Plus, Sequoia and I got some free tequila at the photo shoot. Nothing beats a semi-solid excuse to drink hard liquor at noon.
About Sequoia Slentz: Owned and operated CleanBox Entertainment since 2001. Over the past 4 years we have produced major live events nationwide. My company created a television show which was licensed to Howard TV in 2009. We are interested in all ideas. Specialties: Designing, Manufacturing, Merchandise, Producing Live Shows, Creative Marketing on a budget, Event Planning.
Sequoia Slentz event planning advices: As the Boy Scouts’ motto says, “Be prepared.” Not only for emergencies, but, “for any old thing.” Live events are just that… they’re live. Anything can happen. The presenter’s wireless microphone could go out. You could lose power which could effect audio, lighting and the live feed. Make sure you have back up microphones and a reliable power source. If you have a lot of lighting, make sure you have a head electrician who can manage the power needs for all the lights so you don’t trip a breaker or blow a circuit. For graphics, it’s common to have a primary and back up computer to run your slides, and always wire the stage. You never know when a presenter will come with their own laptop and have videos they want to run, so having the cabling already set will save time.
Sequoia Slentz on Covid-19 times and the entertainment industry : I’d suggest they get a job at a record label or helping an artist that’s successful so that you can be around them and see the things that they’re doing to be successful. Learn from their successes and mistakes. Have an open mind about how you can be close to music without relying on the craft entirely, such as working in design, video production, or other ways to transfer your skills and still be around music. What attitudes and values should musicians carry with them to help lead them toward a successful career? Artists should do everything they can to keep a positive attitude and mindset. Have a great work ethic. Ultimately someone with less talent but who’s willing to put the time in can equal or surpass talent.
Killers of Comedy & Sequoia Slentz : We travel around the country with the Killers, meeting super fans everywhere we go. When you hang out with Beetlejuice before a Killers show, you feel like you’re hanging with freak show royalty. Everyone recognizes him and everyone loves him. But, when we venture out of our element, when we take the act out of the fan zone, the whole formula changes.